Twitter Surveys

Recently, when I was scrolling through my twitter, I came across an interesting tweet.

I have seen many companies promote tweets on my home page, but I had never heard of twitter surveys before. It got me thinking about what we had discussed in class about the different ways to take surveys. While I'm sure this tactic has it's problems, I thought it was a very intriguing way to do it. The fact that they select a group of users based on their profiles is pretty impressive. This way, they can cater to the people who would be interested in taking this survey. 

However, this may cause some problems. Not the entire population sees this survey, meaning that the results could be biased, or lean more toward one direction specifically because the people they selected to promote the survey to are part of one "group" of the population. 

How affective do you think this type of surveying is?