Moms Demand Action Ads

The other night, I was just on the computer doing nothing in particular, and I came across this ad for an organization called Moms Demand Action. With the number of shootings in America increasing yearly, 2013 has so far been "the year" for speaking out against gun violence. Especially since the school shooting in Newtown Connecticut this past December, people's desire to have stricter gun laws has skyrocketed. Or at least, they're making their opinions more known now. Moms Demand Action was founded the same day as the Newtown Shooting, December 14, 2012, as a result of the shooting. These ads that I came across came out recently, and are extremely bold, shocking and strongly stated.

Here are some of the ads:

These ads read "One child is holding something that's been banned in America to protect them. Guess which one." When I first saw these pictures, I got chills. Political views aside, these ads are extremely powerful. The image of a child holding something so dangerous; but comparing the items to Kinder Eggs, dodgeball and a book is a great way to get their point across. One thing that ads are used for is to be memorable: something that people will really pay attention to. One that has a message that is burned into their brain. 

You can find the website for Moms Demand Action here. 

Are there any ads that you remember because of their shock value? What were they?