Sean's Question: Although customer satisfaction and customer value are interdependent, which one is more important?
For me personally, I think customer satisfaction is more important than customer value. I focus a lot on how I'm treated as a customer, so when I'm looking to purchase a product my overall satisfaction will go up or down depending on how the employee of the business treats me. If I'm satisfied with the overall experience of purchasing the product, then I will most likely do business with them in the future, and if not I wouldn't.
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